PARENTS AND FAMILY/ ANYTHING BUT SORRY
In 2017 the CDSS partnered to create a dynamic and powerful marketing campaign with the intent to shock people. To do this we created the “Anything But Sorry” campaign. The goal of this campaign is to show Canadians that the only wrong way to welcome a baby into the world is by saying sorry, something many families hear after finding out their new baby has Down syndrome.
This video contains inappropriate language
What do you say to parents who just had a child with Down syndrome? You can say almost anything, but the only bad word you can say is “Sorry”.
This video showcases the parents of the adult actors who were featured in the Anything But Sorry campaign. They share their personal thoughts and experiences on why sorry is a bad word. When a baby is born with Down syndrome, instead of being showered with the oohs, aahs and congratulations parents are often met with “Sorry.” This is the last thing a new parent wants to hear. This is a time to celebrate, so say anything but sorry.
No new baby should be welcomed with “Sorry.” The Blacklock family discusses how hearing those words can be devastating, but a Down syndrome determination doesn’t define a child.
No new baby should be welcomed with “Sorry”. The Alvaro family talks about how a lack of education and misinformation from their doctor implies that Julian is suffering, but he’s far from suffering.
No new baby should be welcomed with “Sorry.” Hear the Tarr family talk about how those words impacted them and how they overcame them with support from their family.
What can we say to everyone who helped share our message for Canadian Down Syndrome Week? It’s “Thank you”!
We have developed a package for new parents that is informative, welcoming and positive. This year alone 9,363 babies were born with Down syndrome in North America. In Canada it is estimated that 500 babies will be born with Down syndrome this year. Not only do we want to ensure that each baby is welcomed properly, but we want to share our New Parent Package with each of these families.
If you are welcoming your new baby please be sure to look at our resources for Parents of Babies with Down syndrome. This section of the website with walk you through all stages of life.
Read Paul Sawka’s letter to new parents here
Read Pip’s Mom letter to new parents here
During the COVID-19 crisis, the Canadian Down Syndrome Society is here to serve its membership, and anyone who may need access to information and resources about Down syndrome.
Although our office is temporarily closed, our team remains available to serve you via remote operations.
You can reach us toll free in Canada at 800.883.5608 or 403.270.8500, where we ask that you leave a message in our general mailbox, or with a specific team member via the staff directory. You can also reach us by email at email@example.com.
Please click here to visit our health resources page which now includes COVID-19 information. COVID-19 resources are also available via social media at the links below. Browse hashtag #T21COVID19 when seeking out resources that are specific to Down syndrome and COVID-19.
We wish you all well and are happy that we are able to stay in touch electronically and by phone. We encourage you to follow the advice of the Government of Canada and local health authorities to stay safe and well during these challenging times.
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